It is vitally important for entrepreneurs and startups to have a well-defined business purpose. The entrepreneurial world is driven by edge people who are outside of the core, thriving on energy from creativity, disruption, change, and who share an idealistic outlook and purpose. They have a clearly defined reason for the existence of their businesses beyond making money, making products, or provide services. They have a solid ‘why’, intentional action, and clear direction.

La Martina has been captivating the world of polo since its foundation in 1984. The premium sportswear and lifestyle company, loved by polo players of the highest rank and led by the prominent CEO, Enrico Roselli, manages an international network that is uniquely positioned to be the market leader in the organization and support of polo. The brand is built on a genuine passion for the game of the global elites and focused on the production of technical equipment, fashion appa

Amid the disruption of 2020, the global pandemic provided a rare window into the future of business as it unfolded in real time.